Dashboards

Every client, every metric. One screen.

Purpose-built dashboards for the data an agency actually reads — search performance, keywords, reviews, local rankings, link architecture — aggregated across every client, with an entity one click away from any row.

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Overview — All Clients↻ refresh all
acme-hvac
Search · GSC4,820
+14%⚡ 12 quick wins
Traffic · GA46,240
+9%38 conversions
valley-electric
Search · GSC3,105
+6%⚡ 8 quick wins
Traffic · GA44,110
+3%21 conversions
greenlawn-co
Search · GSC1,987
+11%⚡ 9 quick wins
Traffic · GA42,560
+17%14 conversions
Activity
AllRunsChatsSchedulesWorkflowsContent
seo-analyst finished gsc-reportacme-hvac2m ago
💬chat · “why did clicks drop on /financing”valley-electric9m ago
workflow ‘weekly-audit’ completedvalley-electric14m ago
schedule ‘Monday GSC pull’ rangreenlawn-co41m ago
Upcoming schedules
Monday GSC pullacme-hvacin 2h 14m
Monthly reportgreenlawn-coin 1d 3h
Workflow runs
weekly-auditvalley-electricdone
content-refreshacme-hvacrunning
link-cleanupgreenlawn-cofailed
8 sites · click a card to drill in — GSC and GA4, side by side

All clients, one screen

Aggregate clicks, impressions, CTR, and position across every site — with per-client cards, deltas, quick wins, and a sortable comparison table.

Deep GSC ranges

Seventeen date presets from one day to three years, plus custom ranges and search types: Web, Discover, News, Image, Video.

Export everywhere

CSV from every keyword tab, PDF from the local heat map, branded HTML reports, full JSON snapshots. Your data leaves whenever you want it to.

Dashboards with hands

Click any keyword or page and land in a chat with the right entity pre-loaded. The dashboard doesn’t just show the problem — it starts fixing it.

Reputation health

One health score across every client’s reviews: rating distribution, unanswered queue, velocity — with AI-drafted replies in each client’s tone.

Index reality overlaid

Google’s verdict and coverage state on every node of the internal link graph. Orphans and deindexed pages have nowhere to hide.

Also in this module
  • Search types — Web, Discover, News, Image, and Video traffic, separately
  • Brand vs non-branded split on every performance view
  • UTM-indexed detection — tagged URLs that leaked into Google’s index, flagged with the canonical fix
  • Position distribution by bucket — how much of your footprint sits at 4–10 vs 21–50
  • Sortable multi-site table — rank your whole roster by any metric
  • Fullscreen map mode for the local ranking grid
  • AI Traffic report — GA4 sessions referred by ChatGPT, Perplexity, Claude and more, broken out per assistant with the trend
  • Tools that feed each other — GSC top pages appear as one-click chips in Site Health, Keyword Research, and AI Search; past runs pre-fill the next form
From Row To Action

Dashboards that act,
not just show.

Eight keyword tabs — quick wins, low CTR, zero-click, cannibalization and more — live inside the same GSC dashboard, filtered by client or across all of them. And the part no reporting tool has: click a row and you're in a chat with the right entity, keyword and context pre-loaded, ready to fix it.

GSC Dashboard — All Sites
42.8k
Clicks
1.2M
Impressions
3.6%
CTR
14.2
Avg Pos
PrioritizedQuick WinsLow CTRZero ClickCannibal.+3
KeywordSitePosImprCTR
ac repair near meacme-hvac9.34201.2%
ac tune up near mevalley-electric11.13800.8%
→ Discuss in chat · seo-optimizer
furnace replacementacme-hvac7.62902.1%
sod installation near megreenlawn-co13.42550.4%
Search Performance

GSC, deeper than
GSC shows it.

Date presets from one day to three years, Web to Discover to Video, brand vs non-branded, position distribution — plus the catches you'd miss: UTM-tagged URLs that leaked into Google's index, flagged with the canonical fix attached.

GSC Dashboard — All Sites
42.8k
Clicks
1.2M
Impressions
3.6%
CTR
14.2
Avg Pos
PrioritizedQuick WinsLow CTRZero ClickCannibal.+3
KeywordSitePosImprCTR
ac repair near meacme-hvac9.34201.2%
ac tune up near mevalley-electric11.13800.8%
→ Discuss in chat · seo-optimizer
furnace replacementacme-hvac7.62902.1%
sod installation near megreenlawn-co13.42550.4%
Traffic Performance

GSC and GA4,
side by side.

GA4 isn't buried in a chat reply anymore — it's a full dashboard, twin to GSC: sessions, engagement, and conversions up top, landing pages ranked by conversion, realtime, and AI Traffic — how many sessions ChatGPT, Perplexity, and Claude are sending you.

GA4 Dashboard — acme-hvac
18.4k
Sessions
12.1k
Engaged Sessions
312
Conversions
2m 14s
Avg Engagement
AI Traffic
ChatGPT842 sessions+31%
Perplexity286 sessions+18%
Claude104 sessions+9%
Top landing pages · conversions
PageSessionsConv
/financing/2,14044
/ac-repair/1,86037
/reviews/1,20519
realtime · geo breakdown · period comparison — one screen, hermano de GSC

Every client on one screen, from week one.

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Reputation & The Map

Every review, every ranking,
every neighborhood.

One health score across all your clients' reviews — with the unanswered queue up front and AI-drafted replies in each client's tone. Next to it, the local ranking grid: who owns which block of the map, exportable to PDF for the client deck.

GBP Reviews — Ridgecrown Roofing
★★★★★
4.8
Avg rating
247
Total reviews
12
Need reply
5★
193
4★
34
3★
11
2★
6
1★
3
Sarah M.★★★★★2d ago
"Crew arrived within 2 hours. Fixed our roof leak fast…"
Local Heat Map — "ac repair near me"
743914321311211📍28322412654817
ac repair near me5×5 grid · 3miAvg position 4.2
Architecture

Your link graph,
with Google's verdict on it.

The internal link graph with index status overlaid on every node — verdict, coverage state, last crawl. Orphan pages and deindexed sections stop being a quarterly surprise, and both pages and links export to CSV.

Internal Links — acme-hvac
148
Pages
6
Orphans
22
Under-linked
4.2
Avg inlinks
//services/blog/locations/contact/about/promo-2024LinkedOrphan
Node detail
/promo-2024/
In-links0
Out-links2
GSC StatusNot indexed
HealthOrphan
Opportunities
/promo-2024/Orphan0 inlinksAdd from 3 related pages
/old-landing/Orphan0 inlinksAdd from services hub
/blog/energy-savings-tips/Under-linked2 inlinksLink from /services/
/locations/st-louis/Under-linked3 inlinksLink from homepage
FAQ

Straight answers

Can I build my own dashboards?

The views are purpose-built for agency work — multi-client overview, GSC, keywords, reviews, local rankings, link graph — each with its own filters, ranges, and exports. And when you need a cut that no dashboard shows, you ask in chat and an entity computes it from your live data. That’s the custom layer.

Where does the data come from?

Your own accounts, per client: Google Search Console and Business Profile credentials are isolated per site, so every number on screen is first-party. Nothing is estimated, pooled, or resold.

Can I export what I see?

Everywhere it matters: CSV from every keyword tab and the link graph (pages and links separately), PDF and CSV from the heat map, full JSON snapshots from GSC, and branded HTML reports for clients.

Does this replace Looker Studio?

For agency work, yes — the sources arrive already joined per client, so there’s no duct-taping GSC to GA4 to a spreadsheet. And the question your dashboard can’t answer is one chat message away, computed by an entity instead of a new report page.

What about GA4?

GA4 has its own dashboard now — a twin screen to GSC, not a footnote in a report. Sessions, engaged sessions and conversions up top, geo breakdown, top landing pages by conversion, realtime, and AI Traffic (sessions referred by ChatGPT, Perplexity, Claude and more). Every site card on the overview shows GSC and GA4 side by side, and the drawer opens both at once.

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